Commercial use of Badges
Posted On March 31, 2009 at 11:51 am in Badges, Stock
( Leo Burnett – successful pioneer american advertising executive 1891- 1971)
“Make it simple. Make it memorable. Make it Inviting to look at. Make it fun to read.”
Leo Burnett was one of the most influential advertising men of his time. Famous for creating a host of memorable and lasting icons which included, The Jolly Green Giant, The Pillsbury Doughboy, the 7up “Spot” and Tony the Tiger, he certainly knew a thing or two about successful advertising. Burnett’s philosophy was to create an icon or symbol to represent the product and then condense the text to promote the icon. He would definitely have approved of our badges.
Low cost and high impact, badges are a great way to advertise and promote your company, product, event or cause. Eye-catching, simple to design and quick to produce, they can be ready for commercial use within just a few days of the initial idea.
Anyone who has ever organised an exhibition, marketing or sales campaign, media or in store-promotion will tell you that it is those little extra touches that make a real impact and get results. Plastic and enamel badges make great ‘give aways’ and keepsakes and are an inexpensive and effective way to promote your company and its products and services.
And for promotional and sales events giving key personnel a personalised name badge is a good way to get staff and customers talking, and that in turn generates selling opportunities and improved sales. Badges are a great low cost , high result marketing and promotional tool with a host of commercial uses. The right badge at the right time can provide a fast and substantial return on investment.
Simoney have a fantastic selection of high quality plastic, reusable and enamel button and promotional badges that can be customised to suit your specific requirements. These can be printed in any face colour, plain or with your own logo and promotional message digitally printed directly onto the surface of the badges and then laminated for protection. This unique badge making process produces a durable, vibrant eye-catching finish and is cost effective and speedy.
Our great range of badges come in a variety of useful shapes and sizes with either, pin, clip, combination or magnetic fastenings and for extra impact the badge can be attached to a colourful lanyard either plain or with a brand name, slogan or motivational message. A great way to get noticed.
Plastic and enamel badges are frequently given or sold as promotional and motivational gifts or as novelty or fun items. They can of course have a serious message and as such they are very popular with charities as they can be sold as fundraising items while at the same time advertising and raising the profile of the charity or cause.
Whether you are advertising and promoting a new brand or re-launching an existing product or cause, badges are the ideal media for your message. In the words of Leo Burnett, ”Make it simple. Make it memorable. Make it Inviting to look at. Make it fun to read.” And, of course, make it a Simoney badge.
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